Sergi Vidal Paris | UX/UI designer | Graphic & Web designer

Hi!

I'm Sergi Vidal — UX/UI, Web & Graphic designer.
Feel free to take a look at some of my work
If you're interested in UX case studies,
just drop me a line

Experience

I’ve worked with consumer goods companies, SaaS businesses, SMEs, and public institutions.
I've also started up my own ventures.
UX/UI | WEB & GRAPHIC | COMMUNICATION [2022-Present]
Project Collaborations

[Barcelona]

  • Usability & Accessibility Heuristics. Web design
  • AI-powered content creation
→ Goal: Make websites more user-friendly and accessible, while enhancing their message and reach
UX/UI | WEB & GRAPHIC | COMMUNICATION [2021]
Barcelona Sports Hub

Sport Tech & Innovation Hub [Barcelona]

  • Benchmarking. Sketching, Wireframing & Prototyping. Web design
  • Web & UX writing. SEO on page
  • Information architecture
  • Testing & QA
  • Workshop support (co-creation sessions)
  • Reports, presentations & admin documentation
  • Coordination with IT teams and providers
→ Goal: Creative strategy and concept development for the BSH. Digital communication and tech roadmap sportshub.barcelona
WEB & GRAPHIC | COMMUNICATION [2016-2019]
BAB Software Applications

IT Services for Digital media [Barcelona]

  • Corporate Website Design. Web & UX writing
  • Corporative Blog content. SEO on page
  • Testing & QA
  • Email Marketing & Social Media
  • Infographics and presentations
  • Customer support & CMS troubleshooting
→ Goal: Enhance CMS functionality. Improve organic visibility & Community Building
comitium.io
CO-FOUNDER | WEB & GRAPHIC | COMMUNICATION [2013-2016]
Muaaka.com

Musical Social Network - Startup [Barcelona]

  • Benchmarking & Research
  • Creative strategy & Concept development
  • Naming & branding. Merchandising
  • Graphic design. Image processing
  • On/off ads. Google displays
  • Web design. Web & UX writing
  • Navigation flows. Information architecture
  • Testing & QA
  • Reports, infographics and presentations. Press releases
  • Email Marketing & Social Media
  • Muaaka.com users support & troubleshooting
→ Goal: Launch compelling brand identity, foster community engagement, and meaningful user experiences
La Vanguardia | ABC | Telediario TV1 | TV3 - Espai Internet
CO-FOUNDER | WEB & GRAPHIC | COMMUNICATION | PROJECT MANAGER [2004-2013]
Lekter Grafiks

Web & Graphic design, Interactives, 3D & Audiovisuals

  • Benchmarking, conceptualization and creative process
  • Web & Graphic design
  • Naming & Branding. Graphic Ads
  • Brochures, catalogs, point-of-sale ads and displays
  • Intranets & Corporate TV Channels
  • Digital signage
  • Testing & QA
→ Goal: Results-driven creative backed by solid project management and strategic thinking
Projects: Affinity Petcare, Panrico Donuts, System Action, Munich Esports, D’Ocon Films
WEB & GRAPHIC | PROJECT MANAGER [2001-2004]
El Taller Interactivo

Web & Graphic design. Multimedia & Audiovisuals [Barcelona]

  • Web design & Multimedia applications
  • Graphic advertising
  • Brochures, catalogs
  • Point-of-sale ads and displays
  • Branding & merchandising
→ Goal: Creative process, design & Project management
Projects: Enciclopedia Planeta Multimedia, Affinity Petcare, Advance
WEB & GRAPHIC | PROJECT MANAGER [2000-2001]
Frames & Bytes Interactivos

Web design. Multimedia & Audiovisuals [Barcelona]

  • Web design
  • Design and CD Rom developement
  • Multimedia applications design
    • → Goal: Creative process, design & Project management
    Projects: Barcelona Activa, Aigües de Barcelona, Ninco

    Skills

    Master's in User eXperience Design
    LA SALLE Universitat Ramon Llull

    Postgraduate in Web/Multimedia
    Graphic design Degree
    BAU Centro Universitario de Diseño

    Certificate in Advanced English
    CAMBRIDGE English

    ACTIC Advanced
    ACTIC Gencat

    UX

    Info architecture
    Accessibility
    Wireframing
    User testing
    Research
    Usability
    Flows

    UI

    Responsive design
    Hi-Fi Prototyping
    Moodboarding
    Atomic design
    Style guides
    Graphic UI
    Mockups

    Design

    Graphic advertising
    Google displays
    Merchandising
    Digital signage
    POS' materials
    Catalogues
    Branding

    Communication

    Email marketing
    Press releases
    Promo videos
    Presentations
    SEO on page
    Contents
    RRSS

    Testimonials

    Supervisors and clients reviews.
    Gerard Artés | CTO & Co-Founder en BAB

    Gerard Artés

    Bab Software CEO

    Sergi has great skills and experience in UX and UI projects, both for websites and apps. His work ethic, focus, and dedication are remarkable.


    Assela Bosch | Presidenta de Assaice

    Assela Bosch

    Assaice CEO

    Sergi brings genuine enthusiasm and fresh ideas to the table. His creativity adds real value, and his commitment is top-notch.


    Pere Pous | Gerente en Testonia

    Pere Pous

    Testonia CEO

    Sergi gets involved in a project, he goes all in. His creative ability is impressive, as is his understanding of marketing and branding strategy.


    David Preston | Gerente en Inter-Schools

    David Preston

    Inter-Schools CEO

    Sergi is a true professional. He’s done several projects for my company — always with great results. He commits fully and takes his work seriously.